Shell Lubricants wanted a reward program for their loyal Mechanics, which could
increase mechanic life value
• Tapping unorganised market of Mechanics
• Registration of Mechanics in a short span of time
• Direct engagement with Mechanics to create awareness & referrals
• Timely Gratification
GreetZAP+ platform enabled end to end development & deployment of 'Shell Samriddhi
Program'- Loyalty campaign for Mechanics of Shell Lubricants.